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CRUNCH Magazine

 RAW TALENT
 

 

 Rod Stewart likes it, Tommy Lee Jones had to wait for it, you can have it today if you're in Miami.
 In Miami:  Roy Villacrusis' sushi is pure innovation 
Words by Reade Tilley - Photographs by Naomi Harris
 

This guy Roy has got the car.  I mean, it's sick.  A loaded Eclipse with DVD, Playstation 2, pop-out in-dash TV and another 12-incher in the trunk because when you go to the beach, you need room to use the fold-out dance mat (it's a video game).  And the car has to be comfortable because Roy's never home.  He's too busy making sushi-maybe 400 rolls a night, and who knows how many individual pieces. 

Roy Villacrusis is the greatest unheralded, not formally trained, creative, long-haired twenty-something Filipino-Spanish-Indian sushi chef, working in the Miami area. Okay, he might just be the most promising sushi chef of any kind, anywhere.

"I like beautiful things," he says.  "That's one of the main reasons that I got into sushi. In the sushi bar, there's so much you can do."

And he does far beyond the tuna-topped rice you're used to:  Lobster rolls are made with kimchi and served looking kind of like a lobster; ceviche is garnished with squid ink reduction and orchid petals (you eat them, too); marinated tuna with mango ponzu is served with bamboo leaves - and the list goes on.  His creations are original, beautiful and  - perhaps amazingly - appeal to the average palate.  Most, if not all people find that the flavors live up to the looks, though Roy's modest about the preparation.  "All you need is rice, fish and seaweed," he says.  And inspiration.  Roy's sushi is inspired by the arts he loves -  painting, architecture and other media he sees around town or in magazines his uncle sends him. "I don't make anything that I've seen before.  I've had dishes that look really good, and then you take a bite and you're disappointed.  I don't work like that."

Roy may not be known nationally (yet), but he's no secret to locals, and many followed him from restaurants as he worked his way around the Miami area.  Now, he's at Mark's Mizner Park in Boca Raton.

"Thirty to 40 percent of my customers are regulars, they come in three to four times a week," Roy says.  He was planning to open his own place, but former Mango Gang celebrity chef Mark Militello beat him to a permit that granted exclusive sushi rights in Roy's targeted location.  In the spirit of "if you can't beat 'em," Roy asked Mark and crew if he could join them.  "I invited them to my place.  They came over.  They liked it," says Roy.  Now, Roy is in charge of sushi operations at all Mark's locations, including those in West Palm Beach.  It's a competitive market, with approximately 16 different sushi places within 10 miles of Mizner Park location.  All of them, though, are a long way from the Phillipines, where Roy was born.

He left his parents' house when he was 13 and moved to an apartment next door to his aunt.  He grew up learning about cooking from his mother and then worked in restaurants in Manila during high school, falling in love with the art of sushi during a stint as an assistant in a Japanese restaurant.  When he relocated to South Florida in his teens, he tried to find a similar job, but it wasn't easy.

"It's hard to get a job in a Japanese restaurant if you're not Japanese," he says, referring to the cult of secrecy that often exists with Japanese sushi chefs. "Japanese chefs in West Palm make you cut vegetables," he says.  "Then, when its time, they send you away from the kitchen and make the sushi.  I plan on going to Japan to see home-style sushi techniques, but there wont be too many people that will be willing to show me.  I implement a lot of traditional Japanese techniques, but I like to throw my two cents in." 

Eventually, Roy went to work in a restaurant owned by a Fillipino couple.  "They gave me a chance and later asked me to move in with them.  It became a 24/7 thing - people go home and watch TV; I went home and made sushi at home.  In fact, many of the items that appear on Mark's menu were created in Roy's apartment, where he says he feels he can relax and work on his art.  "I test stuff at home all the time," he says.  "When I'm in a restaurant, I'm very aware of mess.  At home, cooking with my girlfriend, food gets everywhere.  I think I'm better when I don't plan or think about it, when I improvise."

One of the most popular creations combines warm coconut curry with shrimp, pineapple, cucumber, eel sauce and sesame seeds.  For Mark's, he named it Bakudan maki  or "data bomb" roll.  It's so good, he has to make 60 to 70 per day to keep up with demand from clients, which include celebrities.  "Rod Stewart eats a lot of sushi," says Roy. "He's not down here a lot, but when he is ..."

And there's Tommy Lee Jones, who had to wait.  "Once, Tommy Lee (Jones) came In early; I hadn't set up yet.  My manager told me, "You should set up some sushi for this guy."  I said, "If I do, that will affect all my other customers who come in here regularly, and mess it up for them.  If he wants sushi, he can come back after 5.  "I was so nervous, it was the first time I ever did anything like that.  I didn't know what would happen."  In the end, of course, Tommy came back after 5.

You would too, if you knew Roy's work.  He's been told, he says, that he has million-dollar hands.  "That's the biggest joke here," he adds.  "You know J.Lo supposedly insured her butt?  People say I should insure my hands - no personality, no looks, nothing.  Just my hands."

 

 


Mark’s City Place
700 S. Rosemary Ave.
West Palm Beach,
FL 33401
561-514-0770